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    Thread: Saw my first ad for the 2012 Aveo (magazine)

    1. #1
      Administrator MetroMPG's Avatar
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      Saw my first ad for the 2012 Aveo (magazine)

      In the current issue of Maclean's Magazine - Canadian news weekly, back cover...

      (Sorry for the crappy pic...)



      Copy says:

      This isn't the end
      This is just the beginning

      The future of small. Coming soon.
      EDIT: the legalese small print at the bottom of the page says:

      Spark and Aveo RS pre-production models shown. Product specification in production may vary from that shown, some features are cost options. Spark coming Summer 2012. Aveo coming Fall 2011

      Not sure why they showed the Aveo RS concept instead of the production version of the car that was revealed last week.

      The copy is upside down because the entire ad was printed upside down on the back page.

      GM had a lot of ads in this issue - sort of sponsored the issue, which was about innovation/creativity.


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      Re: Saw my first ad for the 2012 Aveo (magazine)

      that's actually pretty cool. Can you scan the entire ad in instead of taking a picture?
      - 1995 Chevrolet Monte Carlo Z34 - LQ1 3.4L DOHC 24 valve semi-hemi V6, 210 HP, 215 ft-lbs of torque, 4T60e 4 speed automatic with O/D.... 123,000+ miles. Slowly resto-modding it.
      - looking for a first gen Aveo for a daily driver :D

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      Administrator MetroMPG's Avatar
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      Re: Saw my first ad for the 2012 Aveo (magazine)

      I would... if I had a scanner
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      Re: Saw my first ad for the 2012 Aveo (magazine)

      Looked at that ad again and noticed a couple of interesting things:

      First: the RS concept has no door handles on the front doors. (The actual concept did.)

      Second, the legalese small print at the bottom says:

      Spark and Aveo RS pre-production models shown. Product specification in production may vary from that shown, some features are cost options. Spark coming Summer 2012. Aveo coming Fall 2011
      Third, that graphic at the bottom of the page is supposed to get you more info if you have the phone app for it:



      Step 1: go to http://getscanlife.com on your smartphone and download the free application.

      Step 2: launch scanlife, then scan the code for exclusive content.
      I don't have a smart enough phone to do this, but if someone else wants to, it'd be interesting to see if there's more info about the next gen car that we don't already know.
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      Re: Saw my first ad for the 2012 Aveo (magazine)

      I'm sure it works great when not using the iPhone to look at the barcode as well.


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      Re: Saw my first ad for the 2012 Aveo (magazine)

      lol, probably.

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      Re: Saw my first ad for the 2012 Aveo (magazine)


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      Re: Saw my first ad for the 2012 Aveo (magazine)



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      Re: Saw my first ad for the 2012 Aveo (magazine)

      ... on which there is zero info about either the Spark or the Aveo?

      Yay GM Canada and your clever advertising!
      ---
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      ---

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      Re: Saw my first ad for the 2012 Aveo (magazine)

      It is pretty clever. They say "Hey, look at our small cars. Now, look at our larger more expensive cars." Makes sense to me.





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